Prospecting Intelligence
AI-powered signals to find the right prospects, at the right time, with the right message
Next Best Actions
Follow up on PaSu Farm agreement — confirm middleman received signing link
Agreement was sent June 19. Call or email the middleman to confirm the link was passed to Sue & Pat. No signature = no project start and no deposit.
Check in with Ester Brenner — proposal sent June 18
Starter package proposal was sent 1 day ago. A brief follow-up email or call showing you're available to answer questions has a significantly higher conversion rate than waiting.
Follow up with Woody Counselling — single page or full site?
Two-option proposal sent June 18. Helping them decide between the Starter ($1,499) and Professional ($2,899) is the key next action — don't let the decision stall.
Reach out to Nose Creek Family Dentistry — outreach ready
Score 78. No mobile-friendly site detected. Send an email with a PageSpeed screenshot of their current site — concrete proof of the problem is the strongest opener for dental practices.
Check Airdrie Chamber events calendar for summer networking
Mike Torres (Chinook Physio) was discovered at the last Chamber event. Chamber networking is the highest-quality warm lead channel for Airdrie and area SMBs.
Market Intelligence
Landscapers, roofers, and contractors need to be found online during peak season (May-Sept). A site launched now will pay off this summer and next year.
Industry benchmarks suggest highest SMB owner response rates mid-week mornings. Schedule outreach sends accordingly — avoid Friday afternoons.
Google's AI summaries are recommending local services directly in search results. Businesses without structured data and fast sites are being left out of AI recommendations entirely.
Weekly Prospecting Summary
✅ Service Area Scanned
Scanned Google Maps, Airdrie Chamber directory, Facebook, and local search results across Airdrie, Crossfield, Chestermere, Carstairs, Irricana, Olds, and Drumheller.
✅ Businesses Scored
Scored 15 independent SMBs using website audit signals — mobile responsiveness, PageSpeed, booking forms, Google presence, and online ordering gaps.
✅ Outreach-Ready Prospects Identified
1 prospect at Outreach Ready stage (Nose Creek Family Dentistry) + 3 Qualified. 4 existing clients in active engagement.
✅ Active Deals in Pipeline
7 deals in pipeline totalling $31.5K. PaSu Farm agreement awaiting signature. 2 proposals out (Ester Brenner, Woody Counselling).
🎯 Signal Detection Quality
The AI gets smarter over time — learning which signals lead to qualified prospects
Scoring Model Active
Day 1: 20 companies scored using hiring signals, funding events, and tech stack indicators. Accuracy improves with feedback as outreach results come in.